Sive O’Brien

Your BUSINESS grows when your BRAND stands out.

Let’s grow your brand.

 
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Take the guesswork out of marketing your brand & unlock higher margins with actionable brand strategies.

Be the brand everyone talks about & wants to buy.

 
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Brand Magic

 

There is a formula for a thriving brand - it’s my signature brand strategy framework: M-A-G-I-C (Market→Attract→Great Story→Insights→Convert)

Every business is built on the architecture, identity, and associations with BRAND - it’s your ‘North Star’ for every strategic decision, so a magnetic brand personality & marketing roadmap is the key to business success.

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3-STEP POSITIONING FRAMEWORK

One-to-one PROGRAMME

→ STEP 1 - BRAND CLARITY: Your audience, what drives them to purchase & how to leverage brand personality to tap into their desires.

→ STEP 2 - BRAND STORY & MESSAGING: Brand messaging framework to connect + communicate why your offer is irresistible.

→ STEP 3 - GROW YOUR SOCIAL BRAND FOR SALES: Use social media to fuel growth.

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CUSTOMISED BUSINESS SOLUTIONS - GROUP BRAND MENTORING

→ Joining the dots with your management or marketing team via workshops and/or project work.

→ Together, we reframe the brand and learn tools & techniques so every member of your team can communicate brand essence to maximise marketing performance.

→ In-person or via Zoom workshops with individual team members or groups with breakout sessions.

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BRAND MARKETING PROJECTS

→ Me and my content team will create a marketing roadmap and implement your project from concept to completion.

→ Or hire me as a flexible Brand Marketing Manager

 
 
 

Team or 1:1 Brand Mentoring is for you if you are:

 
 
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A START-UP

1:1 workshops for overwhelmed start-ups looking for brand strategy frameworks to move the brand-building forward.

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BRAND OWNER

A brand/guardian in an emerging or aspirational business looking to reposition, re-frame or re-brand. Let’s take the guesswork out of growth strategy.

MARKETING TEAM

In-house team, in need of a fresh set of eyes to sharpen team thinking and add growth frameworks to their toolbox.

A few of my happy clients…

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HOW IT WORKS

1
BOOK A quick DISCOVERY CALL ON ZOOM

Let's chat through your brand pain points & identify stumbling blocks.

2
BOOK THE DATE OF YOUR TEAM/1:1 WORKSHOP

On Zoom or in-person sessions. Get ready to go on a process of brand-building discovery together.

3
We plan your brand strategy programme

At the end of our 6 wks together, you'll have a clear roadmap to start marketing effectively.

 
 
 

ABOUT ME…

 

I am an ex-print, and digital publishing Editor turned Brand Consultant with 22 years experience in content, publishing and brand development - working with, for & alongside brands.

So, what makes me different? My deep industry knowledge allows me to go even deeper into understanding the needs of your customers and your needs as a business owner.

My clients tell me, it’s my guided, side-by-side approach to brand building that they love, I don’t do generic or strategy anyone can learn or buy through a bigger agency.

So your customers get to know, like and trust your brand enough to really align with your brand, enough to come back for more & more!

I believe every interaction with your brand should have potential customers saying:

Yes, I want more of THIS in my life!”

That’s why I have developed a signature framework, the ‘BRAND MAGIC’ method; it’s a process of discovery, insights, and easy-to-follow learning for service or product-based businesses, big or small and at any stage of the business.

Come with me on a brand discovery journey, and never use guesswork to grow your business again.

 
 
Sive’s knowledge of helping to distil your thinking into a singular brand vision and positioning is invaluable; her clarity of thought and ability to structure workshops to our diverse style of working across the team was a huge bonus.
— MATER PRIVATE NETWORK
 

WHY CHOOSE ME?

 
20+
Years of
Experience
3
WAYS TO WORK WITH ME: 1:1/Group/Consultancy
3
STEP SIGNATURE FRAMEWORK for a standout brand
100+
BRANDS WHO HAVE BENEFITED FROM MY INSIGHTS
 
 
 
 
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WATCH: Brand clients with a clear brand strategy:

 
 
 
 
 
 
 
 
 
 
 

Sign up for a Free ‘Brand Health Check’ guide

 
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